Why Does Usability Matter for Websites and Apps? (Part 2 of a 4 Part Marketing Series)

Introduction by Don McMahan, Outsourced VP of Sales, Flycloud Consulting, Inc. This week’s marketing series guest blogger is “usability” expert and friend Cindi Hazel who is the CEO of Highdive, a web marketing company focused on how effective your website actually is to your customers. (what a novel idea). Cindi’s firm uses customer engaged testing and tools [...]

Why Does Usability Matter for Websites and Apps? (Part 2 of a 4 Part Marketing Series)2018-06-13T23:01:26+00:00

Uncovering Brand Value – Using BrandDiagnostic (Part 1a of a 4 Part Marketing Series)

Introduction by Don McMahan                       FlyCloud Consulting Inc, (Outsourced VP of Sales)  Branding is so important for the success of a company and a sales team, that I decided to add a second guest blog on branding before moving on to the other marketing blogs. My [...]

Uncovering Brand Value – Using BrandDiagnostic (Part 1a of a 4 Part Marketing Series)2018-05-01T04:34:29+00:00

Effective Branding Can Drive Your Sales Growth (Marketing Series-Part 1 of 4)

      Introduction by Don McMahan-FlyCloud Consulting, (Outsourced VP of Sales)  This week kicks off our four-part marketing series with an intro to branding blog by my longtime marketing partner and guru, Robert Friedman of FearLess Branding. Robert does more than just help you develop a winning and cool brand strategy, as I do [...]

Effective Branding Can Drive Your Sales Growth (Marketing Series-Part 1 of 4)2018-04-18T08:09:48+00:00