Uncovering Brand Value – Using BrandDiagnostic (Part 1a of a 4 Part Marketing Series)
Introduction by Don McMahan FlyCloud Consulting Inc, (Outsourced VP of Sales) Branding is so important for the success of a company and a sales team, that I decided to add a second guest blog on branding before moving on to the other marketing blogs. My […]
Effective Branding Can Drive Your Sales Growth (Marketing Series-Part 1 of 4)
Introduction by Don McMahan-FlyCloud Consulting, (Outsourced VP of Sales) This week kicks off our four-part marketing series with an intro to branding blog by my longtime marketing partner and guru, Robert Friedman of FearLess Branding. Robert does more than just help you develop a winning and cool brand strategy, as I do […]
A Card & A Pen-My Lifetime Franchise…
For those who have worked for me over the years (a lot of salespeople) this will not be news. I am definitely “Old School” when it comes to some sales fundamentals. It’s like Madden football, you can’t escape the need for great blocking and tackling no matter how many trick plays you have in the […]
New Tax Laws May Impact Corporate Travel & Expense Policies For Sales Reps
[fusion_builder_container hundred_percent=”yes” overflow=”visible”][fusion_builder_row][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”] Good friend and consulting CFO, Rolf Neuweiler of a2zCFO is our guest blogger this month with a great post on the new tax law and one of our favorite benefits of […]
Geographic vs Open Territories-(Part II of a IV Part Series)
Most of my professional life has revolved around well-defined geographic territories, defined by state borders or sometimes down to the local zip code levels. When you are developing a sales strategy, why is this a good thing compared to other territory management strategies? Some benefits: Efficiencies of time/travel expenses Clear accountability Concentration of effort Long […]